Job Responsibilities:

1. Assist in the implementation of the company's digital marketing strategy, including google, LinkedIn, email marketing and content marketing, analyze the data and effect of marketing activities, regularly review and formulate optimization plans; manage and optimize various digital marketing tools and platforms;
2. Participate in market research, analyze competitors and industry trends, and provide data support for marketing activities;
3. Create certain content, such as blog posts, social media posts, newsletters, etc., to enhance brand awareness and engagement;
4. Collaborate with other departments and colleagues to complete relevant marketing activities, PR activities and other promotions.

Job Requirements:

1. Bachelor degree or above in marketing, communication, advertising or related majors;
2. Familiar with the basic principles and tools of digital marketing (such as Google Analytics, SEMrush, SEO, etc.), with relevant certifications is preferred;
3. Good data analysis ability and logical thinking, creative thinking;
4. Excellent communication skills and teamwork spirit, strong willingness to learn, and adapt to a fast-paced working environment;
5. Fluent Chinese and English expression skills, reading and writing are preferred, and fluent in spoken English is a plus.